SOY spoke with founder and designer Octo about story behind the brand:
A long long time ago, in the galaxy far, far away, an outbreak of deadly plague occurred in a city. People were dying everyday and so helpless. It was like the end of the world.
Legend has it that a little girl saved the city with supernatural power. She healed the sick by drawing an eye on their hands. Then the eye could save the sick from the deadly plague, giving them power to resist illness. Eventually, the girl became the hero of the city.
And that's why this logo to represent the brand, meaning to seek an avenue under brightness in this chaotic city.
"Octo" is the name of the founder and "Gambol" the name of his break dance crew, which means to jump about playfully. The design inspiration comes from craziness, parody, encouragement etc.